In recent years, pro vlogging has increased in popularity, and for a good reason. According to studies, 85 per cent of millennials have bought a product after viewing a promotional video. This is because significant social media sites such as Instagram and Facebook have gradually made videos a more substantial part of their platforms.
Pro vlogging hasn’t fully supplanted blogging as the primary means of consuming knowledge on the internet. However, it remains an integral part of content development. Combining blogging, pro vlogging, and social media to run an online company is the perfect way to go these days.
However, how do you get started with pro vlogging? What are the tools you’ll need for the job, and what program do you use to make your videos? In this post, I’ll go through the best tool for making your online vlogs and becoming a pro.
Choosing a Social Platform
Although YouTube continues to dominate the pro vlogging industry due to its large audience and simple monetisation features, it has faced some competition in recent years. More and more vloggers are searching for alternatives to YouTube, and when they do, they continue to make a decent living on other channels. Some social platforms include:
Instagram TV and Instagram Live
Vloggers, photographers, and videographers have been flocking to Instagram since June 2018, when the site revealed it had reached 1 billion users to make their short videos and vlog-style content. Instagram Live, IG TV, and Stories are three more ways for users to express themselves on the platform, offering a wide range of advertising options for professionals.
Facebook & Facebook Live
Although Facebook may not be the first platform that comes to mind when you think of pro vlogging, with the platform’s increasing focus on video, it’s no surprise that vloggers are attempting to make a living on the platform. Facebook is becoming a vloggers paradise with the vast audience that it has, the ability to store live streams forever and the functionality for premiering a new video on the website.
Twitch began as a video streaming website for players, but it has taken on a different shape in recent years. It is one of the best sites for engaging with your fans because it is mostly oriented toward live video content. The key problem that vloggers have with this platform is that it has restricted advertising options since it does not have the same audience as some of the other platforms mentioned in this article.
This platform has recently grown in popularity and has become the go-to for short videos. Challenges, short clips, funny videos, and more are all available.
YouTube, the pinnacle of all vlogging sites, has given birth to vlogging superstars like Casey Neistat and even attracted Hollywood A-listers like Will Smith (to some controversy). Although YouTube’s highly controlled advertisement algorithms make it easy to be demonetised, most vloggers still prefer it.
A Good Camera Kit
Unsurprisingly, you’ll need a decent camera to make great videos. But vlogs don’t usually go for that perfectly polished cinematic look. Since this form of content’s popularity is due to rustic home filming, it’s critical to maintain a real and authentic feel in your videos. This implies that you don’t need to spend thousands of dollars on a cinematic camera to make amazing vlogs.
A High-speed Computer
A fast computer should be your first purchase because video editing consumes a lot of CPU and RAM if you plan to be a vlogger who edits a lot of videos. If you already own a PC or an older Mac (pre-2015), you can upgrade the RAM and hard drive to get more speed out of it.
Effective Video Editing Software
The actual footage you take accounts for half of what makes a good video while editing that footage accounts for the other half. If you want to be a successful video producer on YouTube, Facebook, or any other website, you’ll need good editing tools. Not all software is designed equal, and not all software would be perfect for you, depending on your editing skills.
Video Editing Software For Beginners
You don’t need any of the bells and whistles that come with some of the more sophisticated video editors when you’re just getting started. When it comes to design, often less is enough. This is the case with the Filmora Video Editor from iSkysoft.
Filmora come with cool and easy-to-use features straight out of the box, including colour upgrades, professional-looking titles and layovers. It also runs on both PC and Mac, making it much more flexible than any other editing software out there.
Filmora could be the best option for you if you want to make fun, high-quality videos quickly. It’s a noticeable upgrade if you’re using a free video editor like Windows Movie Maker. Filmora is not expensive, it’s simple to learn, and it’s very intuitive. It’s almost one-tenth the price of many of its rivals, coming in at just $60 for a lifetime order.
Video Editing Software For Pros
Although Filmora has many advanced features such as audio upgrades, picture-in-picture editing, and green screen keyframing, other software is more targeted toward full-time professionals. This include:
Final Cut Pro
Final Cut Pro has been around for a long time and is one of the most commonly used video editing programs available. The price tag is the biggest stumbling block for new vloggers, and it’s only available for Mac. Final Cut Pro will set you back $300 or more, and there is a slew of optional add-ons to consider.
Adobe Premiere Pro
This is yet another expensive professional software, except this one isn’t designed for beginners. While Final Cut Pro and Filmora have many templates and ready-to-use pre-built titles and overlays, Premiere Pro requires most of the work to be done from scratch. Although it is one of the most popular software among professional video editors, it isn’t easy to learn and comes at a high price.
If you’re getting started as a video maker, your target should be to spend as little money as possible while still producing high-quality content. That’s why I wouldn’t suggest spending $1,200 on a camera, $1,500 on a drone, and $500 or more on software to make videos for YouTube, Facebook, or Instagram when you could probably make just as good videos for a fraction of the price.
When buying video editing equipment, bear in mind that there is always a balance between consistency, ease, and cost. If you want to start vlogging today, all you need is a cheap laptop, a cheap GoPro camera, and free apps like Filmora. You can upgrade as you progress, but the most important thing is to get started.