Creating Your Writing Portfolio: All You Should Know

A computer showing a portfolio

Creating Your Writing Portfolio: All You Should Know You’ve finally decided to work as a freelance writer, but you don’t know where to start? What is the best way to get started as a freelance writer? To be straightforward, you should begin by creating a writing portfolio.  A writing portfolio is usually a web page […]

How to utilize micro-influencers in your SME in 2022

A female blogger making a post

How to utilize micro-influencers in your SME in 2022 Influencer marketing has been a buzzword for some time now, and it seems to be developing unique tiers with time. One of the tiers of influencer marketing that seems to be doing pretty well for promoting an SME is by using micro-influencers. Micro-influencers are content creators […]

How small businesses can use influencer marketing

a Burger ad.

How small businesses can use influencer marketing Influencer marketing develops simultaneously with the growth of social media platforms. Several years ago, the only influencers we had in the market were entertainment celebrities or popular politicians. However, digital marketing has grown to become quite popular among regular individuals. Several businesses in the hospitality sector, like pubs, […]